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Welcome to Easy Digi Academy

Easy Digi Academy is Raipur's 1st Practical Oriented Digital Marketing Training Institute. As the state of Chhattisgarh is now ready to kick-start another round of sustainability and development, we aim to spread the knowledge and power of digital marketing to its people. With the most recent mobile and digital technology innovations, we believe in the ‘Make in India’ motto, where we want to help our own people go a step ahead in digital marketing and technology. We aim to encourage and support digital marketing learners in Chhattisgarh and provide them with a platform to improve their knowledge and skills about digital technology.

Easy Digi Academy
Digital Marketing Course in Raipur

Scope of Digital Marketing in India?

India has about 450 million Internet users (as per IAMAI), which are almost 30 - 40% of the total Indian population. About 95 crore people use mobile phones today in India and is expected to reach 103.5 crores in the coming year. With the introduction of low priced data plans from companies like JIO, cheap smart phones and PM Narendra Modi’s Digital India initiative, India is going to be absolutely Digital and Digital Marketing is going to be one of the hottest careers in the near future.


As a business entrepreneur or executive you must know that your customers today are on the Internet all the time, networking on social media 24x7 and leading a digital life. This makes Digital Marketing - one the most sought after skills of the new millennium.

Advance Digital Marketing Course Content

  • Introduction to Digital Marketing
  • Introduction to Digital Marketing
  • Introduction to Tradition Marketing
  • Digital Marketing Vs Traditional Marketing
  • Why Digital Marketing
  • Benefits of Digital Marketing
  • Search Engine Optimization
  • Introduction to Search Engine Optimization
  • Understanding Search Engine
  • What is Algorithms?
  • What is Keyword & its Type?
  • What is Google Sandbox Effect?
  • On Page & Off Page Optimization
  • What is robots.txt & noindex tag?
  • Importance of Sitemap
  • What is 404 error & Redirection?
  • Website Creation & Planning
  • Understanding Website Elements
  • What is Domain & Hosting
  • Learning Wordpress
  • Selection of Theme
  • Creating Web Pages
  • Adding Content on Web Pages
  • Difference B/w Pages & Post
  • Installing and Activating Plugins
  • Google Analytics
  • Understanding Google Analytics
  • Setup Google Analytics
  • Website Tracking & Tracking Visitor Source
  • Key Dimension & Metrics
  • Real Time Report
  • How to Download/Share Report
  • Goal Setting
  • Conversion Funnel
  • Filter Setting
  • Google Search Console/Webmaster
  • Understanding Google Search Console
  • Setup Google Search Console/Webmaster
  • Understanding All The Elements of Webmaster
  • Creating Structure Data for Web Pages
  • Understanding of Disavow tool
  • Social Media Optimization
  • Understanding Social Media & Its Benefits
  • type of Post & Content
  • Social Media Strategy Creation
  • Best Time to Post on Social Media Platform
  • Facebook Optimization
  • Instagram Optimization
  • Twitter Optimization
  • Linkedin Optimization
  • Youtube Optimization & Monetization
  • Facebook & Instagram Advertisement
  • Understanding Faceook Ads Structure
  • Type of Facebook Ads Campaign
  • Understanding Targeting Methods
  • Understanding Placement on Facebook Ads
  • Facebook Budget & Bidding Strategy
  • Adding Money on Facebook Account
  • Creating/Editing Facebook Ads
  • Data Analysis on Facebook Ads
  • Linkedin Advertisement
  • Understanding Linkedin Ads Structure
  • Creating Linkedin Ads/Campaign
  • Understanding Targeting Methods
  • Linkedin Budget & Bidding Strategy
  • Understanding Linkedin Message Ads
  • Google Ads/Seach Engine Marketing
  • What is Google Ads/SEM?
  • Paid Ads Vs Organic
  • Structure of Google Ads
  • Understanding Different types of Google Ads
  • Understanding Google Ads Rank Algorithms
  • Understanding Quality Score & CTR
  • Search Network/Text Ads on Google Ads
  • What id Search Network/Text Ads?
  • Creating Search Network Campaign
  • Understanding Ad Extension
  • Understanding Type of Keyword
  • Understanding Budget & Bidding Strategy
  • Data Analysis
  • Display Network/Image Ads
  • What is Display Network/Image Ads?
  • Creating Display Network/Image Ads/Campaign
  • Understanding Frequency Capping
  • Understanding Targeting Method
  • Understanding Budget & Bidding Strategy
  • Creating Responsive Ads
  • Data Analysis
  • Video/Youtube Advertisement
  • What is Video/Youtube Ads?
  • Creating Videos/Youtube Ads/Campaign
  • Linking Youtube & Google Ads
  • Understanding Frequency Capping
  • Understanding Targeting Methods
  • Understanding Budget & Bidding Strategy
  • Data Analysis
  • Shopping/Product Listing Ads
  • What is Shopping/Product Listing Ads?
  • Creating Shopping/Product Listing Campaign
  • Understanding Google Merchant Center
  • Adding Products on Google Merchant Center
  • Understanding Budget & Bidding Strategy
  • Understanding Targeting Methods
  • Data Analysis
  • Universal App Ads on Google Ads
  • Whats is Universal App Ads?
  • Creating Universal App Ads/Campaign
  • Undersatanding Budget & Bidding Strategy
  • Data Analysis
  • Remarketing
  • Understanding The Concept of Remarketing
  • Remarketing Process
  • Adding Remarketing Tag
  • Creating Remarketing List
  • Remarketing on Google Display Network
  • Remarketing on Google Video Ads
  • Remarketing on Facebook
  • Remarketing on Linkedin
  • Lead Generation For Business
  • What is Lead?
  • Difference B/w Lead & Conversion
  • Lead Generation Process
  • Facebook Lead Generation
  • Linkedin Lead Generation
  • Google Ads Lead Generation
  • Conversion Tracking
  • What is Conversion?
  • Process of Conversion
  • Conversion Tracking Code Setup
  • Facebook Conversion Tracking
  • Linkedin Conversion Tracking
  • Google Conversion Tracking
  • Local SEO
  • What is Local SEO?
  • What is NAP?
  • Ranking Factor For Local SEO
  • Importance of Post on Google My Business
  • Content Marketing
  • Introduction of Content Marketing?
  • Importance of Content Marketing
  • Different Type of Content
  • How to Generate Ideas For Content Marketing
  • Whatsapp Marketing
  • What Is SMS Marketing?
  • Types of SMS Marketing
  • Getting Familiar With SMS Panel
  • Creating Campaign
  • Analytics of Report
  • Creating Contact List
  • Upload Existing Contact Details
  • Google Ads Editor
  • Understanding The Concept of Google Ads Editor
  • Installing Google Ads Editor
  • Linking Google Ads & Google Ads Editor
  • Creating Campaign on Google Ads Editor
  • Uploading Campaign on Google Ads
  • Google Tag Manager
  • What is Google Tag Manager?
  • Setup Google Tag Manager
  • Adding Tags on Google tag Manager
  • Activation Preview Mode
  • Benefits of Google Tag Manager
  • Email Marketing
  • What is Email Marketing?
  • Benefit of Email Marketing
  • Understanding Elements of Email Marketing
  • Type of Email
  • Designing HTML/Text Email
  • Subscriber List & Database Building
  • Email Marketing Tools & Software
  • Avoiding Spam Filters
  • Creating Email Campaign
  • Creating Automated Email
  • Email Campaign Analytics Report
  • Mobile Marketing
  • What is Mobile Marketing?
  • Benefits of Mobile Marketing
  • On Page Ranking Factors For Mobile SEO
  • Creating Brand Awareness
  • Web Analytics For Mobile
  • Mobile App Creation
  • Introduction to Mobile App & Store
  • Learn Appypie tool
  • Creating New App
  • App Deployment
  • App Store Optimization
  • What is App Store Optimization
  • Benefit of App Store Optimization
  • On Page Ranking Factors
  • App User Rating & Review
  • Creating App Engagement
  • SMS Marketing
  • What Is SMS Marketing?
  • Types of SMS Marketing
  • Getting Familiar With SMS Panel
  • Creating Campaign
  • Analytics of Report
  • Creating Contact List
  • Upload Existing Contact Details
  • Schedule Campaign
  • Affiliate Marketing
  • What is Affiliate Marketing?
  • Benefits of Affiliate Marketing
  • Amazon Affiliate Program
  • Finding Product to Affiliate
  • Influencer Marketing
  • What is Influencer Marketing?
  • Benefits of Influencer Marketing
  • Best Platform For Influencer Marketing
  • Google Adsense
  • Understanding Google Adsense Platform
  • T&C To Apply on Google Adsense
  • Setup Google Adsense Code
  • Allow & Hide Category
  • Generating Traffic
  • Graphic Designing
  • Importance of Graphic Designing
  • Learn Tools & Software For Creating Images
  • Learn To Use Canva
  • Learn Photoshop
  • Creating New File on Photoshop
  • Use of Tools & Layers
  • Editing Images
  • Blur Images
  • Save Images on Different Formate
  • Crete GIF
  • Video Editing
  • Important of Video Content
  • Learn Tools for Video Editing
  • Creating/Editing Video Using Kinemaster
  • Creating/Editing Video Using Powtoon
  • Export Video
  • Print on Demand
  • What is Print on Demand?
  • Understanding Tools for Print on Demand
  • Creating Campaign
  • Running Ads For Campaign
  • Analytics & Report
  • Hotstar Advertisement
  • Understanding The Concept of Hotstar Advertisement
  • Benefits of Hotstar Advertisement
  • Understanding Hotstar Campaign Structure
  • Creating Hotstar Advertisement Campaign
  • Understanding Budget & Bidding Strategy
  • Understanding Targeting Method
  • Data & Report Analysis
  • Online Reputation Management
  • What is Online Reputation Management?
  • How to Create online Reputation of company?
  • Learn Some Tools About ORM
  • Become A Freelancer
  • Understanding The Concept of Freelancing
  • Creating Profile For Freelancing
  • Listing Profile on Different Websites
  • Making Quotation For Clients
  • Introduction To Agency
  • What is Agency?
  • Office Decorum
  • Website Structure For Agency Website
  • Importance of Blog for Agency
  • The Art of Pitching & Budgeting
  • Understanding Client Requirement
  • Competitor Analysis
  • Creating Presentation For Client
  • Budgeting
  • Quotation making
  • Client Oriented Strategy
  • Performing Market Research For Client
  • Studying Competition
  • Creating The Actual Service Strategy
  • Selection of Platform
  • A/B Testing
  • Reporting & Evaluation
  • Importance of Report
  • Understanding Growth Hacking
  • Making Report For Client
  • Making Growth Hacking Report

Want To Know More About Digital Marketing Course

Why Choose Easy Digi Academy For Digital Marketing Course In Raipur?

Domain & Hosting
Free Domain & Hosting for each
Wordpress Website Creation
Wordpress Website Creation
Complete Career Oriented
Complete Career Oriented
1 Month Free Internship
1 Month Free Internship


Google Analytics Access
Google Analytics Access
Google Webmaster Access
Google Webmaster Access
Learn Latest Technologies & Tools
Latest Technologies & Tools
Career Guidance by HR
Career Guidance by Expert


Grooming Session by HR
Special Grooming Session
by HR
11 Certifications to boost your Career
11 Certifications to boost
your Career
80% Practical & 20% Theoretical Sessions
80% Practical & 20% Theoretical
Sessions
Certified Industry Expert Guidance
Certified Industry Expert
Guidance


Guidance for Freelancing
Guidance for Freelancing
Flexible Batch Timing
Flexible Batch Timing
Micro Batch Size
Micro Batch Size
Lifetime guidance & Support
Lifetime guidance & Support

Want To Attend Free Demo Session

Upcoming Batches for Digital Marketing Course in Raipur

Batch Timing Batch Start Date Course Duration Enroll Now
7:30 PM - 9:00 PM 5th Nov 2019 90 days
08:30 AM - 10:00 AM 12th Nov 2019 90 days

Some Wonderful Memories

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